The phenomenon of increasing the use of digital marketing by MSME actors shows a positive adaptation to technology development. However, behind this progress have emerged various ethical problems, so this condition indicates the need to apply the principles of Sharia Compliant Marketing which emphasizes spiritual responsibility in digital marketing practices. So that it is hoped that this will not only be a solution to business ethics problems, but can also contribute to the formation of the spiritual well-being of business actors. This study aims to analyze the implementation of digital marketing by Micro, Small, and Medium Enterprises (MSMEs) in Sidoarjo Regency, assess its suitability with the principles of Sharia Compliant Marketing, and identify its contribution to the formation of the spiritual well-being of business actors. This study uses a qualitative research method with a case study approach. In data collection, researchers used interviews, documentation and observations. This study uses purposive sampling techniques in determining informants. Meanwhile, in analyzing the data, the researcher used thematic analysis with the help of the Atlas.ti.9 software. The results of the study show that the implementation of digital marketing in Sidoarjo MSMEs has been carried out adaptively through the use of social media, marketplaces, and effective digital content strategies. In addition, the application of Sharia Compliant Marketing principles is reflected through the integration of spiritual values in business activities, honesty in communication, trustworthiness, and efforts to avoid the practice of riba and gharar in transactions. The application of these values not only strengthens business ethics and consumer trust but also contributes to the spiritual well-being of business actors, which is characterized by increased calmness, closeness to Allah SWT, and blessings in business. Based on the results of the research, it is hoped that MSME actors can continue to optimize the use of digital marketing by internalizing Islamic ethical and spiritual values in each of their business activities. The government and related institutions are expected to play an active role in providing mentoring and training programs for digital marketing based on Sharia principles that balance technical and spiritual aspects.